Search Ad Performance Reports Improved By Yahoo !!
July 29 | Posted by Ankit | YahooThe Yahoo Search Marketing Blog announced they have improved the Ad Performance Reports to include a few new columns. The new columns include:
- Ad ID column – This column displays your Ad’s ID number.
- Ad: – This column provides a visual representation of your ad, including its title, short description and display URL.
- Destination URL.
In addition to these changes, Yahoo moved the various status changes into a single column named “ad statuses.” These new columns can be exported and downloaded into a third-party system, if needed.
News Source: Search Engine Land
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