Google says No for SEO Business

After acquisition of DoubleClick on March 11. There was a hot debate in the search engine market about Performics one of the Division of Double click.

Every one was worried about this …. what will happen if Google will enter Search Engine Marketing Business ? … But finally Google has announced that they are going to sell Performics Search marketing business to some 3rd party … However its not yet clear that to whom they are going to sell Performics Search Marketing Business.

However Google had planed to merge affiliate marketing business into existing Google operations.

Acording to Matt Cutt’s:

People hold Google to a unbelievably high standard, and I think it’s important that we try very hard to avoid any conflict of interest — or even the appearance of conflict of interest — in our business.

This is really a Great Step from Google So as to maintain Quality and Trust among its users.

More details about this can be seen at Google Official Blog here.

Yes PageRank Affect The SERPS

Already told many times that PageRank affect the SERPS… because PageRank is like a Trust seal for Search Engines.

Check this great report on the effect of PR of the SERPS published by HTML4SEO.

Pagerank is not only the most important factor in SERPS but it is one of the Important factor.

Are Paid Links Evil in Real?

I got a mail this morning asking Are Paid Links Evil ?

In my personal view Paid Links are not at all Evil….If they are bought to get some traffic .. not to pass PageRank.

I had already discussed in my earlier article Exchanging Links Just a SEO Mistake, exchanging links with a website just to get PR or backlinks is what Google Hate.

You can exchange links or buy links on a website from where you can get some traffic. Also if you have a website and you want to sell links .. sell it to some one having website nearly the same topic of your website. (i.e… If you have a Word Tour and Travel Website You can sell Links to Delhi Tour and Travel Website).

Use your mind from what type of website you can get some quality traffic ??

Ofcource from a website which is related to the topic of your website.

As right now I’m on a blog where the blogger claims to fool google here is what exactly he says:

People use words like, ADVERTISERS, SPONSORS, FEATURED, ADS, PARTNERS and other terms related to Advertisers. If you will use ‘Different’ Titles for these ads. Like RELATED LINKS, NICE SITES, RESOURCES, and so on. You can also Use Image instead of titles as we all know that bots cant read images.

Always remember Google is More Advance then its users .. 😉

rel=”nofollow” attribute can be used if you want to advertise for the links not related to your website topic.

If You have more query regarding this topic just leave a comment and i will try to reply it at my earliest .. 😉

SEO Redirect or 301 Redirect

SEO redirect or 301 redirect is one of the best Search Engine Friendly method to redirect a webpage. It is easy to implement and it will preserve your rankings for that page. 301 redirect means “moved permanently”.

You can also use this tool Redirect Checker to check if your page is 301 redirect or not.

Here are some of the common of the common examples of 301 redirect you can use with your website:

Search Engine considers ankitrawat.com/ and www.ankitrawat.com/ both Different websites. So you have to redirect one of them to other so as to have a same PR.

This is not a new issue its already discussed lots of time like in 2005 Dan wrote a post in his blog example.com vs www.example.com.

Well here I’m Telling you the code you have to put into your .htacess file into the root folder of your control panel.

The code to redirect ankitrawat.com/ to www.ankitrawat.com/ would be as follows:

RewriteEngine On
RewriteBase /
RewriteCond %{HTTP_HOST} !^www.ankitrawat.com/ [NC]
RewriteRule ^(.*)$ http://www.ankitrawat.com//$1 [L,R=301]

Code to redirect www.ankitrawat.com/ to ankitrawat.com/ will be:

RewriteEngine On
RewriteBase /
RewriteCond %{HTTP_HOST} !^ankitrawat.com/ [NC]
RewriteRule ^(.*)$ http://ankitrawat.com//$1 [L,R=301]

Now last night I was browsing DP and there a guy asked he want to change his website url. (Domainname.com to Domainname.org) or we can say he wanted to move his domain without loosing search engine ranks… so here we go with the coding part…

301 code to Move your domain to www.ankitrawat.com/:

RewriteEngine On
RewriteRule ^/(.*)$ http://www.ankitrawat.com//$1 [R=301,L]

You can also redirect sub-domains. Just add the below code into the .htaccess inside the root of your olddomain.com.

Code to redirect sub-domains of Your olddomain.com to ankitrawat.com/:

RewriteEngine On
RewriteCond %{HTTP_HOST} (.*)olddomain.com
RewriteRule ^(.*) http://%1ankitrawat.com//$1 [R=301,L]

If you have moved some old page to a new page and want all visitors and search bots to redirect to your new page simply put any of the code into your old page :

301 PHP redirect Code to redirect old page to www.ankitrawat.com/:

< ?
Header( "HTTP/1.1 301 Moved Permanently" );
Header( "Location: http://www.ankitrawat.com/" );
? >

301 JSP (Java Script) redirect code to redirect old page to www.ankitrawat.com/:

<%
response.setStatus(301);
response.setHeader( "Location", "http://www.ankitrawat.com//" );
response.setHeader( "Connection", "close" );
%>

It is strongly recommended that you should contact all the website owners earlier linking your website or pages to link your new website or page. Right now Google is passing all the search ranking and Pagerank redirect under 301 code.

How to appear in Google Definitions

As i had told earlier that Google is more then a search engine ….. for me its more then 6 Years and still m discovering new things about Google last night i was browsing some Blog and from there i came to know that we can find definitions via Google. Lets take an example type “what is keyword” (We will see just one definition), and by typing “define: keyword” we will see below result .

google definations

Google defines this function as:

“ System and method for providing definitions is described. A phrase to be defined received. One or more documents, containing at least one definition. The phrase is matched to at least one of the definitions. One or more definitions for the phrase are presented.”

Now you will ask me How to appear in Google Definitions .. ?? Well just follow the below steps and you are done …

  1. Just, put a word to define, followed by definition.
  2. Always remember to Make the definition unique.
  3. < p >, < li >, < tr > and < br > are treated as separators between definitions by Google.
  4. Always Put keyword to define and definition inside the same paragraph. Only use those words in the paragraph, you can also use HTML tags < dl >, < dd > and < dt > to specify lists of definitions.
  5. Remember your rank in comparison to other ranks will be based on Pagerank of the document where you list the definition.
  6. Keywords can be differentiated by using HTML tags like < b >, < em >, < strong >, < span > or < code >.
  7. Keyword can be Separated by defining the definitions like : or -.
  8. Words like definitions, glossary, what is, dictionary and canonical forms of them as Title tag, heading tags, and in the URL will be helpful.
  9. Always Remember to have nearly 5 definitions every page else they will be discarded.
  10. Never start any definition with words like “see” or it will be discarded.
  11. Never capitalize the 1st letter of any definition.

Just follow the above 11 Points and create your glossary, According to me you will never face any problem in getting good result on the keywords you define.