Archive for the ‘SEO’ Category
Tuesday, August 19th, 2008
According to Gregory Markel, Video Search Engine Optimization is extremely popular as web2.0 is growing fast, It’s helpful for branding and reputation management. The great thing about Video Search is It’s free! You don’t have to pay for the submission cost or cost per click. It gets provides you with Google.com search engine result presence, many social/viral/community benefits and a mobile presence.
Here are the simple and effective 9 Steps for Video Search Engine Optimization:
- YouTube will tell you what’s popular on their site with its search suggestions. It will tell you what keyword related to your keywords are most popular at YouTube. Type a keyword related to your content then sort by “most viewed content” and you will see the most popular videos on YouTube related to your terms.
- Knowing what type of content is most popular with viewers can strategically aid the shaping of your video based marketing plan.
- Submit to many video search engines to get the most visibility, not just YouTube.
- Create a video response to popular videos that are related to your video content in some way and include audio and visual call to action to visit your video. These will appear in close proximity to popular content allowing your visibility to piggy back on the popular video.
- Leaving with an active URL in your description. They’re clickable! Conclude your video with an instruction/visual cue to click on the link.
- Use video annotations to convey text information and link to other YouTube videos.
- Add comments on popular videos that include a coded URL call to action.
- Become a YouTube partner channel, get featured, promoted and share ad revenue.
- Allow comments. If you don’t, you won’t be able to rank well in hyper-competitive areas.
He was speaking at a Conference, More details and full coverage can be seen at Bruceclay or at Seroundtable.
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Tuesday, August 19th, 2008
Oh !! Hilarious, Barry found this intresting google groups thread. Someone created Link Exchange thread over Official Google Webmaster Help Forums asking for reciprocal links .. Google Webmaster Trends Analysts, Evan, replied:
Our homepage has a fairly high PR and is based in the US, but sadly we
do not have any travel-related pages one link away. If you want, you
can submit a business proposal to Google here:
http://www.google.com/support/contact/bin/request.py?bdpg=1
When you have the chance, you should read up about link schemes in our
webmaster guidelines:
http://www.google.com/support/webmasters/bin/answer.py?answer=66356
However, This was nothing new as I had reported earlier also, Link Exchange e-Mails and Requests are just SEO Mistakes.
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Monday, August 18th, 2008
Looks like Google Dance is going on, As many webmasters ove DigitalPoint repoted that there websites are flying up and down sometimes from page 50 to page one and for sometime Page one to 100+.
Many webmasters including some reputed members reported major loss in there rankings. Note that there was a Major Update in the first week, and now webmasters are again reporting major changes in the SERP’s.
Looks like another new update this time 
Forum discussion at: DigitalPoint
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Sunday, August 17th, 2008
In late 90’s webmasters were scared about linking to external websites, Some of the common myths were:
- According to the PageRank formula, External Links will harm the existing PageRank of a Page/Website.
- Visitors might leave and will never come back.
How External Link can benefit ?
- Your domain will appear in the referral analytics of the site you are linking, inviting site owners (Atleast this is what I do.) to check out your site.
- Yes, External links are looked from search engines and if its really good then you will be rewarded for that :-). (like: HITS)
- What I can see, There are many bloggers who love to link you if you are linking them.
- Remember, A site’s outlinks can be used as a good predictor of a domain’s relative trustworthiness.
- External Links are always helpful in getting your users some additional information.
- Linking out will never result in loss of visitor for your website, If your website is gud enuff they will come back with simply hitting the back button or simply writing your website url in the address bar.
Here are some more related and much intresting articles written by rand and pete.
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